VENN MAMMOGRAMS
CLIENT
Alberta Cancer Foundation
Alberta Society of Radiologists
AGENCY
Berlin
YEAR
2025
Less than half of women in Alberta aged 45–50 were getting mammograms, compared to 84% of those aged 50–74. So, to speak to this specific group of women about early screening, we transformed the core memories of the entire generation into an endless collection of addictive puzzles inside the very things we were attempting to protect.
TEAM
Shannon Glassford, Cam Spires, Kelby Zdrill, Heather Roy, Ellee Black, Nikki Howell, Matthew Brownoff, Evhan Hinz, Craig Warrian, Wave Productions