FEELS LIKE FARTHER

 

 

CLIENT
Ronald McDonald House BC

AGENCY
Cossette

YEAR
2018

With so much children’s hospital messaging to compete with in the marketplace, RMHBC decided not to focus on sick kids. Instead, they focused on the thing that differentiated them as a charity—distance.

TEAM
Grace Cho, Cameron Spires, Michael Milardo, Scott Schneider, Scott Barr, Cambrea Strubin, Jared Gill, Sue Bell, Common Good, Vapor RMW