fun, any way you look at it
AGENCY
Cossette
CLIENT
Ronald McDonald House Ski Challenge
YEAR
2017
The Ronald McDonald House BC Ski Challenge is an annual fundraising weekend held in Whistler. While skiing and snowboarding are the main draw, there are plenty of activities for those who don't venture up the mountain. Inspired by vintage ski posters, these illustrated optical illusions speak to both these audiences, encouraging them to join us for a weekend of fun, on and off the slopes.
TEAM
Michael Milardo, Jake Hope, Kate Roland, Alex Falconer, Russel Gray, Cambrea Strubin, Manuela Stoyanov